How to Jumpcut a licensing deal
Published by ChiefViddler July 24th, 2006 in News, Industry, Advertising, Hollywood
Wow… lots of industry news this morning, that’s for certain.
JumpCut announced this morning that it’s licensing its video editing application to FoxAtomic, who is using a private-labeled version of the app to allow people to create their own audition tapes for the new Revenge of the Nerds remake. As we’ve seen elsewhere in the video mashup genre - Fox is supplying some footage from the original film, for the audience to play with. All-in-all, great placement & promotion for Jumpcut.
jumpcut’s pushing its product in the right direction. The big payoff for this round of startups is in partnering with big media to provide 2.0 solutions. if you hold out too long, they’ll just build it themselves. just one man’s opinion